{"id":22,"date":"2018-04-03T17:12:36","date_gmt":"2018-04-03T17:12:36","guid":{"rendered":"http:\/\/www.outreachxpert.com\/demo\/blog\/?p=22"},"modified":"2019-04-26T08:05:30","modified_gmt":"2019-04-26T08:05:30","slug":"how-to-write-pitch-and-get-your-guest-post-accepted","status":"publish","type":"post","link":"https:\/\/www.outreachxpert.com\/blog\/2018\/04\/03\/how-to-write-pitch-and-get-your-guest-post-accepted\/","title":{"rendered":"How to Write, Pitch, and Get Your Guest Post Accepted"},"content":{"rendered":"<figure id=\"attachment_23\" aria-describedby=\"caption-attachment-23\" style=\"width: 900px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-23 \" src=\"https:\/\/www.outreachxpert.com\/blog\/wp-content\/uploads\/2018\/04\/1-1024x768.jpg\" alt=\"Guest blogging pitching\" width=\"900\" height=\"400\"><figcaption id=\"caption-attachment-23\" class=\"wp-caption-text\">(Image source: <a href=\"https:\/\/pixabay.com\/en\/arrow-target-range-bullseye-sport-2889040\/\" rel=\"nofollow\">Pixabay<\/a>)<\/figcaption><\/figure>\n<p>If you\u2019re starting up as an e-commerce vendor, a freelancer, or an online consultant, how do you put your product in front of your ideal customer?<\/p>\n<p>As a startup, you don\u2019t have a million dollars to run a PPC, SEM, or SEO advertising campaign. And with over a billion websites out there, getting your blog in Google search results is more difficult than advertising your brick-and-mortar shop on one of the billboards in Times Square.<\/p>\n<p>Luckily for you, there\u2019s a smart marketing solution: <strong>guest posting\u2014<\/strong>publishing articles on popular blogs. You can launch an online business today and start getting traffic,exposure, and even some sales with a single guest post.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-24 size-full\" src=\"https:\/\/www.outreachxpert.com\/blog\/wp-content\/uploads\/2018\/04\/2.jpg\" alt=\"Brand Visiblity\" width=\"542\" height=\"344\"><\/p>\n<p>The hard part is how to write, pitch, and get your guest post accepted.<\/p>\n<p>Here are some tips to guide you:<\/p>\n<h2>Conduct a thorough research on the blogger.<\/h2>\n<p>Before anything else, you must do your homework.<\/p>\n<p>Those editors at top publications and A-list bloggers are very smart. They can tell if you\u2019re just a get-rich-quick marketer who wants to get traffic and leads from their platform. You have to avoid that by digging deep into their website or blog.<\/p>\n<p>As you go through their website, familiarize yourself with the topic they publish. If it is a marketing blog, for example, do they focus more on lead generation, growth hacking topics, or copywriting? Next, know what types of articles they love.<\/p>\n<p>Are they list posts or how-to\u2019s? In-depth articles (1,500\u20132,500 words) or short articles (500\u2013700 words)?<\/p>\n<p>Finally, never ever reach out to an A-list blogger on their contact form. Get their email address, roll up your sleeves, and craft an original, <a href=\"https:\/\/blog.kissmetrics.com\/ingredients-of-great-content\/\" rel=\"nofollow\">high-quality article<\/a> that no one has ever written before.<\/p>\n<h2>Write a guest post that has never been written before.<\/h2>\n<p>I mean it. If you want to get a \u201cyes\u201d from an editor at Forbes, CNN, Entrepreneur, or Inc, you have to craft a post that has never been written before.<\/p>\n<p>\u201cBut,\u201d you say, \u201ceverything has been written.\u201d<\/p>\n<p>You\u2019re right. Almost everything has been written, and writing engaging posts is a <a href=\"http:\/\/www.komarketingassociates.com\/industry-news\/creating-engaging-content-priority-challenge-b2b-marketers-2675\/\" rel=\"nofollow\">challenge bedeviling most bloggers<\/a> today.<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-79\" src=\"https:\/\/www.outreachxpert.com\/blog\/wp-content\/uploads\/2018\/04\/diagnosingprblm.jpg\" alt=\"\" width=\"751\" height=\"501\"><\/p>\n<p>However, here\u2019s a formula for picking a topic that has been written a million times and crafting it differently, making it look fresh, unique, and original.<\/p>\n<ul>\n<li><strong>Write from a different perspective.<\/strong> Millions of bloggers have written on the topic of blogging, for example. To write an original article on the niche, approach your topic from a different angle\u2014depending on the niche of the blog you\u2019re pitching. For example, if it\u2019s a business blog you\u2019re pitching, you may tailor your topic this way: <em>\u201cHow to Write Blog Content That Smartly Describes Your Product.\u201d <\/em><\/li>\n<li><strong>Make your points unique.<\/strong> You don\u2019t want to write generic points. Take the time to come up with powerful, creative points that are new and exceptional.<\/li>\n<li><strong>Don\u2019t shy away from voicing your opinion.<\/strong> To write an original post, sometimes all you need is your gut and your viewpoint. If you believe in or have experienced something, don\u2019t hesitate to package it into a blog post. People love reading novel ideas that originate from a passionate mind.<\/li>\n<\/ul>\n<p>When you have finished writing your guest article, don\u2019t post it yet. Set it aside for now, and commit to writing and sending a stellar email pitch.<\/p>\n<p>Did you think I skipped that part?<\/p>\n<h2>Send a stellar pitch that reveals your professionalism.<\/h2>\n<p>An email pitch is your two-minute chance to reveal your credibility to an editor.<\/p>\n<p>So, when writing your email pitch, ensure that:<\/p>\n<ul>\n<li>You have included your corporate email,<\/li>\n<li>Your message is short, and<\/li>\n<li>You have included links to your best published articles.<\/li>\n<\/ul>\n<p>Here\u2019s a sample of the email pitch that has gotten me accepted on sites like Fortune, Entrepreneur, and Inc:<\/p>\n<p><em>Subject: Guest Post for [Insert name of the blog\/publication]<\/em><\/p>\n<p><em>Hi [FIRST NAME]:<\/em><\/p>\n<p><em>My name is [YOUR FULL NAME]. I\u2019m the founder and CEO of [YOUR COMPANY NAME].<\/em><\/p>\n<p><em>I\u2019ve been writing for [#] years, and I\u2019m a regular contributor for [\u2026]. Here are some of my latest articles online:<\/em><\/p>\n<ul>\n<li><em>ARTICLE #1<\/em><\/li>\n<li><em>ARTICLE #2<\/em><\/li>\n<li><em>ARTICLE #3<\/em><\/li>\n<\/ul>\n<p><em>For several days now, I\u2019ve been digging through [BLOG NAME], getting familiar with your style and audience. If you\u2019re open to it, I\u2019d like to write some guest posts for you.<\/em><\/p>\n<p><em>Here are some sample headlines:<\/em><\/p>\n<ul>\n<li><em>HEADLINE #1<\/em><\/li>\n<li><em>HEADLINE #2<\/em><\/li>\n<li><em>HEADLINE #3<\/em><\/li>\n<\/ul>\n<p><em>Do any of these sound like a good fit? <\/em><\/p>\n<p><em>Best,<\/em><\/p>\n<p><em>[YOUR FIRST NAME]<\/em><\/p>\n<p>See? It\u2019s simple, short, and snappy. And it reveals your professionalism.<\/p>\n<h2>Conclusion<\/h2>\n<p>Guest posts can growth hack your business in ways you have never imagined. But\u2026 you need to do it right. Do your homework first. Know what your A-list blogger is publishing, and write a super article that they\u2019ll be happy to publish. Send them a memorable pitch that reveals your personality and expertise. Do this, and your guest post will never be rejected by anyone, not even an editor at CNN.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you\u2019re starting up as an e-commerce vendor, a freelancer, or an online consultant, how do you put your product in front of your ideal customer? As a startup, you don\u2019t have a million dollars to run a PPC, SEM, or SEO advertising campaign. And with over a billion websites out there, getting your blog &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/www.outreachxpert.com\/blog\/2018\/04\/03\/how-to-write-pitch-and-get-your-guest-post-accepted\/\"> <span class=\"screen-reader-text\">How to Write, Pitch, and Get Your Guest Post Accepted<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","footnotes":""},"categories":[3],"tags":[],"class_list":["post-22","post","type-post","status-publish","format-standard","hentry","category-guest-blogging"],"_links":{"self":[{"href":"https:\/\/www.outreachxpert.com\/blog\/wp-json\/wp\/v2\/posts\/22","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.outreachxpert.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.outreachxpert.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.outreachxpert.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.outreachxpert.com\/blog\/wp-json\/wp\/v2\/comments?post=22"}],"version-history":[{"count":0,"href":"https:\/\/www.outreachxpert.com\/blog\/wp-json\/wp\/v2\/posts\/22\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.outreachxpert.com\/blog\/wp-json\/wp\/v2\/media?parent=22"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.outreachxpert.com\/blog\/wp-json\/wp\/v2\/categories?post=22"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.outreachxpert.com\/blog\/wp-json\/wp\/v2\/tags?post=22"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}